Helping Mamas was founded by a social worker who saw a gap in services.

There was no coordinated effort to collect and distribute essential baby items or period products to women and children in need. After watching moms having to use plastic grocery bags for diapers or washout and reuse disposable diapers, she knew something needed to be done. There are no public assistance programs to provide for diapers or period products. Parents were missing work because of diaper need, babies were experiencing severe diaper rash infections and teen girls were missing a week of school a month because of a lack of period products.

Combining her passion for motherhood and social work, Jamie Lackey founded Helping Mamas out of her garage. Collecting baby supplies from friends and family members and then distributing them to social workers serving women and children. By 2018, Helping Mamas had grown into a 9,000 square foot space in Atlanta, GA and a 3,200 square foot space in Knoxville, TN.

Serving nearly 60,000 children a year and distributing 2 million essential items to the community. Helping Mamas has grown to fight diaper need and period poverty throughout the state of Georgia and in Knoxville, TN.